Blog

image of social CEOs from November 2018

4 reasons the Social CEOs awards are unique

This week, in partnership with Zoe Amar, we held the sixth Top 30 Charity CEOs on Social Media awards in association with JustGiving. You can find out all about the awards by following that link. A few things struck me about the evening and the awards in general that I

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Quick wins for SEO

Search engine optimisation can be so difficult these days. It’s not as simple as dumping a load of keywords on a website anymore. There are all sorts of factors to take into consideration if you’re looking for a decent organic listing. You might even find that you need to hire

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Launching Social CEOs 2018

Today marks the launch of the sixth yes sixth annual Top 30 Charity CEOs on Social Media awards, and we’re proud to be co-founders and organisers once again. We (not the royal we – I’m talking about us and Social CEOs cofounder Zoe Amar) – do these awards every year

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The 4 Platypus values and why we have them

We have four core values at Platypus Digital. They guide how our team do things day to day, month to month and year to year. They guide what questions we ask when we interview potential new employees. And they guide how we work with our clients. They are more than

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person at a laptop looking at Google Ads are changing again

Google Ads are changing again

Two years after the great ad switch-up of 2016, it’s time to change your Google ads all over again. That’s right, there’s a new ad format in town. Responsive search ads. First, we had search ads, the 25 character headlines, 70 character description ads that we had to split across

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Laptop showing 5 things to try with your social media advertising

5 things to try with your social media advertising

A lot of people come through to our website because they’re interested in social media training. We can’t say we’re surprised. There are so many different ad formats and audience types you can utilise that it leaves people totally baffled. Here are top things to try if you’re just starting

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