We have four core values at Platypus Digital. They guide how our team do things day to day, month to month and year to year. They guide what questions we ask when we interview…
Digital breeds data If the only data you track is how much your brand’s Twitter following and Facebook likes are increasing each month, you are not tracking enough. If you look at Excel spreadsheets…
Digital fundraising is big. More charities are investing in digital fundraising teams and more people are donating online than ever before. Is your charity set up to take full advantage of that? Here are…
If you’re a charity, you’re entitled to $10,000 a month of free advertising through Google Ad Grants. Hurray! All that traffic sounds amazing, doesn’t it? But there are conditions to your grant that can…
We have a fun rule in the office. Anyone who sends an email to another colleague has to donate £5 to a charity of the recipients choice. It’s transformed the way we communicate with…
Trying to get digital knowledge to spread beyond the confines of the digital team can be the work of a lifetime for a head of digital in a charity. Even if you’ve got a…